I stopped by one of the myriad 7-11 stores in the vicinity to see if it had Sherlock Holmes slurpie cups. It didn't, but it did have Sherlock Holmes hot dogs (perhaps understandable -- sausages were a staple in Victorian London) and taquitos (uh . . . .) Along with "Domo" flash drives and Big Gulp cups in the shape of big electric guitars.
As much as a spectacle as the relentless marketing of the Downey/Law "Sherlock Holmes" movie is, I have no problem with it -- particularly if it leads young people to read the original stories.
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